Combining the right services with a fine-tuned approach gives our clients a competitive edge and the expertise needed to achieve success.

A proven methodology, used correctly, is a true business asset.

Working with Saforian has its privileges. It's not every day you get a partner who focuses all of their energies on ensuring your project is a success. Our creative experts enjoy what they do and work hard applying their strategic thinking across the full scope of your project.

Discover

Discover

Understanding more than the basic goal. We dig for the realities beneath, both your audiences' and yours.

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Getting up to speed

We discuss our understanding of the requirements at hand and gain critical insight into your business practices, project priorities and desired outcomes. In order to establish a solid foundation for reaching audiences, we work with you to:

  • Define business drivers and overall project goals
  • Identify and prioritize audience sets
  • Map out potential touch points and messaging requirements
  • Outline desired functionality and interactive requirements
  • Engage stakeholders to determine marketing/branding/web needs/interests
  • Understand potential content management needs
  • Determine benchmarks for effectiveness/success
Definition

Definition

Great achievements come from a great plan. We take what we've learned and your creative strategy is born.

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Establishing the strategy

Each project comes with its own complexities and during our definition phase we take all the knowledge gained during our discovery and work to establish a strategy for moving forward.

This is where we evaluate various concepts and ideas that eventually formulate the blueprint for how the strategy all comes together.

  • Personas and audience profiles get established
  • Branding strategies are planned
  • Marketing strategies get formulated
  • Engagement activities get conceptualized
  • Interaction rules get defined
  • Functionality requirements are gathered and documented
  • Technology specifications are determined
Alignment

Alignment

No matter how great, a strategy isn't enough. We vet the plan and tweak it for maximum return.

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Evaluating our assumptions

We believe in making software easy-to-use. Applying user-centered design techniques can have big impacts in allowing this to happen.

Our projects typically involve some level of alignment activity at integral points in the process. Continued measurement and refinement, where needed, help to ensure the solution being created will in-fact meet customers expectations and prove to be a success.

Evaluation techniques that are often utilized include:

  • Card sorting
  • Survey analysis
  • Usability reviews
  • Contextual inquiries
  • Focus group testing
Design

Design

The idea now comes to life. We create an end-to-end solution that integrates effortlessly and drives success.

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Making the solution desirable

Great design is fine, but not if you don’t achieve your goals. Our design activities focus on creating accurate and effective information architectures, aesthetically-pleasing visual design, engaging content and pleasing interactivity.

Design is in our blood, it's what fuels our passion to continually create interactive experiences. It's what keeps us up at night and motivated throughout the day.

In all of our design activities our designers emphasize:

  • Creative uses of story telling
  • A balance between form and function
  • Efficient content hierarchies
  • Use of white space
  • Enjoyable multi-media & interactivity
Implement

Implement

Technology can be key to having something work correctly. We apply great care in developing the code required to bring everything together.

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Making the static functional

With anything software related there are inherent complexities that can alter the desired outcome and cause harmful issues. Having a sound development methodology with defined procedures can go a long way in mitigating some of these issues.

Saforian's focus is on open source technologies, but we don't stop there. Our developers pride themselves in being code ninjas who are comfortable working in any technology environment, delivering clean standards-compliant functional masterpieces.

Key attention is given to the development of:

  • Custom online applications
  • CMS powered web sites
  • Blogging solutions
  • Google & other GIS mapping integration
  • Facebook® & other social media applications & integration
  • CRM integration
  • Mobile applications
Deploy

Deploy

After careful review and testing we work with your internal team to prepare your solution for final delivery within the live production environment.

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Preparing to go live

With today's Internet powering many businesses, it's important that the code behind a solution be top-notch. Quality is paramount, as is overall performance. Having an exquisite work-of-art does you no good if it can't be used effectively.

Our quality assurance team works to ensure all code is complete, stable and bug-free. Working closely with your internal IT team, we prepare the solution to be installed and configured in the final live production environment.

Key activities include:

  • Load testing
  • Bug testing
  • Security auditing
  • Feature acceptance testing
  • Analytics & metric integration
  • Server migration & optimization
  • Database migration & optimization
Training

Training

We don't just leave you stranded once we are complete. Our training experts can work with your team to ensure everyone has the appropriate level of understanding.

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Performing the knowledge transfer

In order for your internal team to be successful managing your project once it is complete, you have to understand how it was conceived and built, as well as how it functions. Training can play an integral part in providing a seamless transition of knowledge between all parties involved.

Our training experts can custom tailor a training solution that works within your infrastructure requirements, meets the needs of your personnel and fits within your budget. Many of our clients have been successfully trained on the tools & technologies being deployed within their projects. Focused types of training include:

  • Webinars
  • On-site training
  • Class-room setting
  • Off-line educational materials
  • One-on-one demonstrations
  • Dedicated documentation sites
Manage & Track

Manage & Track

Almost all solutions require tender loving care in order to prosper. We can help support efforts with SEO, Social networking, and engagement campaigns.

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Continued monitoring and analyses

Once a project is complete, it doesn't mean it's finished and there is nothing left to do. How can you be sure your project will be a success once it goes live? This can be a challenge for many organizations that don't necessarily have the processes or personnel to support such continued up-keep efforts.

For our clients that require that extra bit of support, we offer a variety of services that can be customized to meet just about any need. Some examples include:

  • SEO optimization
  • Adword purchasing & planning
  • Analytic & usage analysis
  • Server utilization & load monitoring
  • Campaign monitoring & maintenance
Previous Next

With a great solution as the goal, we do what it takes to keep the process running smoothly.

Project Management

All of our projects, large and small, are managed the same way.

  • Continued Communication
  • On-going Documentation
  • Close Tracking of Milestones & Tasks

Client friendly tools

Each project is curated within our collaborative workspace that provides a one-stop resource for capturing project tasks, day-to-day communication, project assets and deliverables all while being real easy to use - just the way we like it!

Listening First

No one knows your business better than you. We take time up-front and throughout the project to listen to your experience and ideas and then build accordingly.


Focus on the right strategy

Understanding your Audience

How many times have you gone to a web site, used a piece of technology or attempted to complete a digital based task only to be confused and frustrated? This scenario happens all-to-often and typically leads to a quick and decisive abandonment, which in-turn leads to a lost opportunity to connect, engage or otherwise turn a visitor into a compelling customer.

Each time a visitor interacts with your digital creation there is an opportunity to communicate. A focus needs to be placed on having all the right touch points, but more importantly, having the right level of interactivity and ease-of-use that engages and compels that visitor to return again and again.

Aligning Your Message

Focus on the right Strategy

With an ever increasing amount of options and information vying for you audience's attention, having an all-encompassing strategy for delivering success becomes extremely important. There is little room for second chances, so having the right content, messaging, level of interactivity, and enticing engagement opportunities can make all the difference in the world.

The beauty of the web is that things can continue to evolve over time, however a sound strategy up-front can provide the leverage needed to make your project rise above the noise and stand out.

Strategy

Through specific discovery activities, research and planning, Saforian evaluates your audience's wants and needs and then defines the best ways to achieve the goal.

The most powerful form of communication is word of mouth, but imagine leveraging the power of word of mouth with the Internet. With the proper strategy the Web gives you an opportunity to become a familiar face and friend to consumers. This emotional engagement goes much further into the consumers' psyche; it brings your brand to the forefronts of their brains, the centers of their hearts, and on the tips of their tongues.

Our core strategy services are derived from a belief that in order to succeed you first must define a plan that can be executed efficiently and effectively. We take the time to carefully understanding your business, goals, messages and customers. We become one with your team and are invested in your success.

Now it's time to synthesize all that we’ve learned and build the plan to achieve your goals. Our team evaluates all the options and recommends the right components for the job. From there we build the user experience, organizing the information they need to be right where they need it.

Focused activities

  • Listening and understanding
  • Identifying and tracking emerging trends
  • Identifying strengths and weaknesses
  • Discovering the conversation surrounding your brand
  • Understanding new areas of opportunity for the brand
  • Analyzing pre and post-engagement campaign effectiveness
  • Community building
  • Blog creation and management
  • Blogger outreach and relations
  • Outreach: email marketing, SMS, RSS, podcasts, etc
  • Social application development
  • Social media press releases
  • Social media mining for key influencers and brand sentiment
  • Social signaling & bookmarking
  • Leveraging existing networks
  • Seeding communities of passionate supporters

Creative

Saforian's interactive, visual design expertise ensures your design is both esthetically pleasing and fully functional at the same time. This attention to detail is what has allowed us to provide visually stunning designs that engage and guide users.

Using design for design sake doesn't work in today's Internet society. With competitors just a click away, your site has to be both usable and engaging. Our design philosophy ensures that we marry persuasive visual style with efficient, meaningful functionality.

This statement started it all for us. From the beginning, our core principal has been that no matter the project, each design must be aesthetically pleasing, fully functional and thoroughly engaging. This is more than our philosophy... it's in our fiber and drives us to provide visually stunning designs that guide users to the client's desired goals.

Focused Activities

  • Visual Design
  • Mobile and Emerging Platforms
  • User Scenario Development
  • Branding and Identity Systems
  • Content Strategy
  • Content Development
  • Usability Testing
  • Information Architecture
  • Conceptual Wire Frames
  • Prototyping
  • Multi-media Design
  • Style Guide Development

Technology

Saforian's developers are inspired by quality. Our professionals value the efficiencies derived from optimized code based on clean, semantic web standards.

Technology is the key to making the conceptual a reality, it is the glue that holds everything together. But there are many ways technology can be interpreted and configured, especially when it comes at the expense of customers. We believe in harnessing technology to its full potential, providing the foundation for ensuring features work and get used.

We optimize hand-coded XHTML, CSS and DOM scripting code for the highest levels of accessibility, for faster browser rendering and for search engine optimization. This code is then enhanced by our efficient server-side and database development process and then integrated with the user interface.

Our end-to-end solutions are developed by professionals who have been in the business since "Web 1.0" days. They've seen the good, the bad and the ridiculous. From non-profit agencies and membership organizations to eCommerce storefronts and entertainment clients, we take pride in delivering the right technologies for any project.

Focused Activities

  • Open-source customization
  • Drupal Content Management Development
  • Content migration & tagging
  • GIS Mapping Integration
  • Training
  • On-going maintenance support
  • Search Engine Optimization
  • Mobile Platform Development
  • Systems Integration
  • Software Architecture
  • Word Press CMS Implementation
  • Server-Side Development
  • Client Side Development
  • Quality Assurance and Deployment

Key Partnerships